Insights
Aug 13, 2025
Differences Between Remix Counts and Sales in the Marketplace
It's normal for the number of remixes to exceed sales counts, as template duplication can occur for various reasons, like paid purchases, internal testing, and multiple replications. This results from aggregating all duplication numbers.

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This document has been translated into Korean from the official Framer blog and includes useful practical information, aiming to alleviate the challenges that local users face due to a shortage of Korean resources while learning Framer. We hope this can offer some assistance to all of you using Framer.
What Does the Remix Count Mean?
The number of template remixes increases by 1 each time someone duplicates my template. This count includes paid purchases, free duplications, and internal testing copies.

Why Is the Remix Count Higher Than Sales?
Marketplace Duplication
Users can duplicate a template multiple times after purchasing it. For instance, if a user duplicates it to create different versions or start a new project, the remix count increases with each duplication.
Framer Team Internal Duplication
When the Framer team internally duplicates for template reviews or update tests, these internal copies also add to the remix count, even if they are not for sale.
Multiple Duplications by Various Users
Some users duplicate the same template multiple times to create backup templates or for version management. In such cases, the remix count goes up with each duplication.
Having a remix count higher than the sales count is normal. It does not indicate missing sales, but instead results from the structure that aggregates all types of template duplications into a single count.
This article is a translated and adapted version of Framer's official blog post ‘Why remix count doesn’t match sales’.