This document is intended to help domestic users learning Framer who struggle due to the lack of Korean resources. It translates the content of the official blog into Korean and adds practical information. We hope it offers some assistance to those using Framer.

Paul Lapkin is a digital art director and designer with 15 years of experience. He has been freelancing for three years, creating custom Framer sites for various brands and agencies.

He has used Framer in numerous real projects and knows better than anyone the decisive points that make clients choose to switch to Framer. Here, he introduces the convincing strategies and reasons for using them.

Fast site deployment

With Framer, once your design is complete, you can deploy the site with a single click. There's no need to hand it over to a developer or go through a complex deployment process.

Even if you need to urgently create a landing page for a campaign or make changes right before launch, it won't be a problem. You can design, revise, and complete the deployment right in the browser. Thanks to responsive tools and the component system, once you design it, it automatically adjusts to look great on all devices.

Development without coding

Framer's visual editor handles everything from layout to interaction and animation. There's no need to write code or call on developers who need to concentrate on product development.

Clients can have a sophisticated and customized website without going through separate development stages. This reduces overall costs while providing high-quality, perfectly tailored websites.

Powerful CMS and direct page editing

Framer's CMS can be used for everything from simple blogs to complex portfolio sites. You can easily set up custom fields for various content such as text, images, and videos.

The biggest advantage is that you can edit content directly on the page (on-page editing). Team members can check changes before deployment, and anyone can add or modify content without additional training.

Industry-leading design capabilities

Framer gives designers complete creative freedom. You can start with a blank canvas or use pre-made components to finely customize every element.

You can apply various interactions like scroll transformations, appearance animations, and page transition effects with just a few clicks. The site reflects the design exactly as intended, allowing you to create fully realized websites without coding.

AI-based automatic translation feature

Using Framer, you can create a completely localized multilingual site in just a few minutes. After building the site in the primary language, you can immediately translate it into multiple languages within your project.

The content of each language remains synchronized, so when modifications are made in one language, they are updated in others. Visitors can seamlessly switch languages, allowing entry into new markets without separate site or maintenance costs.

How to persuade clients

"With Framer, a new page can be created in just a few hours. It skips weeks of development processes, allowing clients to manage content themselves through an intuitive CMS. With the addition of freeform design and automatic multilingual translation, it's an easy decision to make." Say this to your clients.

Combining all these elements, clients can have beautiful, high-performance websites that they manage themselves, with less time and cost. It's a proposal destined to be met with a 'Let's go ahead with it' response.

This article is an adaptation of the content from Framer’s official blog '5 reasons to convince your clients to switch to Framer'.