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Nov 22, 2025
How to add Hotjar to the Framer site
This guide provides step-by-step instructions on how to add Hotjar to a Framer site. Hotjar is a web analytics tool that helps improve UX by analyzing user behavior and collecting feedback.
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What is Hotjar?
Hotjar is a website analytics tool used for analyzing user behavior and collecting feedback on websites. It provides features like heatmaps, session recordings, and surveys to visually understand how users interact with a website. Being a very useful site for UX improvement, we hope you can make good use of it through this course.
How to Add Hotjar to a Framer Site
1. Set Up a Hotjar Account
Log in to your Hotjar account.
On the Sites page, enter and add the main URL of the site you want to analyze.
Note: Be sure to include https:// when entering the main URL of the site you want to analyze.
2. Copy the Tracking Code
Once the site is registered, copy the tracking code provided by Hotjar.
3. Add the Tracking Code to Framer
Open your Framer project.
Navigate to General Site Settings.
In the Custom Code section, paste the entire code you copied at the beginning of the
<head>tag.
4. Save and Publish the Site
After pasting the code, click Save and republish the site.
5. Verify Installation
Go back to Hotjar and click the Verify Installation button.
When a browser window opens to verify if Hotjar is properly installed, click allow.
Once the installation is complete, Hotjar will start collecting data from the moment visitors start using the site. Note that it may take up to 60 minutes for results to appear on the dashboard.
If you follow the above method and still encounter problems, you can contact the support team through the Framer Contact page.
Frequently Asked Questions (FAQ)
Q. Is Hotjar free to use?
Yes. Hotjar offers a free plan that allows you to use basic features within a limited scope.
Q. I installed Hotjar on Framer but data doesn't appear immediately. Is that normal?
Yes. Since data is accumulated as visitors come in, there may be a delay of up to 60 minutes before the first record appears.
Q. Does Hotjar automatically analyze A/B test results?
No. Hotjar itself does not have A/B test analysis functionality, and you must use methods like session replays to directly interpret user behaviors.
This article is a translation and adaptation of the Framer official blog’s ‘Adding Hotjar to your site’ content.
